'Oneview'
Healthcare Patient Tech

Website & UI Design

Agency

LLT Group

Task

Branding
UI Design

Agency

LLT Group

Task

Branding
UI Design

Agency

LLT Group

Task

Branding
UI Design

The Challenge

Educate the user on the unique Oneview healthcare tech platform and products. Is Oneview right for me? Which problems do Oneview products solve for a hospital? In the end, how do I get setup with a product from Oneview?

The Solution

Highlighting a breakdown of “Problems We Solve,” “Audience,” and “Solutions” straight from the hero section of the website. The entire home page would be dedicated to this content.

The Outcome

A website re-design, leveraging the existing color-palette and logo of Oneview. Reorganized IA focusing on educating the user first and foremost, while supporting content works to drive the user to convert.

Creating the Brand System

Oneview had reached out looking for a website re-build while keeping their current color palette and logo design intact. We paired these two elements with the below font choice for a clean aesthetic while avoiding a ‘sterile’ approach often seen in the healthcare industry.

COLOR PALETTE

FONT

COLOR PALETTE

FONT

WEBSITE KEY FOCUS

Instill enough trust in the user and provide enough supporting information to drive them to contact Oneview. How can we successfully convince the user to convert to the software offered vs. their current (or non-existent) software used?

01.

Instantly and clearly calling attention to the benefits / solutions that Oneview Healthcare products and software provides to the healthcare provider and patients.

02.

Position Oneview as a thought leader in this niche industry. Drive traffic deeper into the solutions pages through several Call-to-Actions to create awareness to the offered solutions.

03.

Create a look & feel that fits both the healthcare and tech industry while graphically positioning Oneview as the industry leader.